MARKETING, at it’s core, is no more than a story,

but STORYTELLING IS NEVER ABOUT THE ENDING,

that’s just something they throw on movies...

Fractional CMO | aDVISOR | Consultant

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Stephanie Horstkoetter is a freelance marketing consultant for new & redeveloping organizations looking to up-level their business and connect with new audiences.

Serving some of the most recognized brands in their respective categories, Stephanie brings a wealth of industry experience including Nike Women's & Training Brand Marketing, McDonald's Social Media Strategy, Comms/Public Relations - Dr. Gary Chapman, Five Love Languages, and most recently, Head of Partnerships- Willow Pump where she spearheaded the design and implementation of all talent strategies boosting cultural engagement and cultivating new quality traffic with improved share of voice.



An accomplished story-teller with over 12 years expertise in brand, social, PR, & influencer strategies, Stephanie brings a uniquely holistic approach to marketing to build awareness & affinity.



Practicing a deep knowledge of trends in each vertical & working closely with creative, comms, and executive leadership, Stephanie exercises a balance of creativity, strategic planning, and operational rigor that drives reach, engagement, and conversion.


People trust people

Learn more about “in-house” UGC

Exec. Strategy / Management

Brand / Marketing / PR

Social Media / Content

Creative + Performance

Brand Audit / Refresh

Project Based

1x Virtual Consultation

Launch to Market / Rebrand Roadmap

Partnerships / “In-house” UGC

Full Service

Fractional CMO | aDVISOR | ConsultanT

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Bridging brand & comms

for human connection...

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